Hobby Store eCommerce

Delight your customers & staff with an incredibly easy-to-use parts finder tailor made for hobby stores.

Get in touch
Get instant access to the most comprehensive parts database for hobby stores
97,910
products
6,515
exploded diagrams
713,494
part links
44,572
alternative links

Our Leading Retail Partners

The most successful hobby stores are using SKU Tree for their parts navigation.

Boost sales

Proven to increase sales & greatly improve customer retention & loyalty.

Delight customers

Offer a unique customer experience that sets your company apart from large marketplaces such as Amazon and eBay.

Give staff superpowers

Sales & customer service will sound like professionals within days.

Accurate data

We work with manufacturers & our intelligent linking engine to maintain our successful fit rate of over 99.8% with 500k+ links.

Guide purchasing

Advertise product ranges you don't yet stock & gauge interest to power purchasing.

Seamless integration

Integrate within minutes by connecting a product feed & pasting your custom script tag on your website.

Supported Brands

Supporting the most popular hobby brands while growing our reach rapidly.

Front end integration

Help customers find the correct part in minutes seconds.


Incredibly easy to use

1. Select brand
2. Select vehicle
3. Buy part

Quick-select vehicle

1. Select brand
2. Select model
3. Select vehicle

Filter by relationship

OEM
OEM Upgrade
Aftermarket
Generic

Browse or search

Within your parts catalog for their vehicle

Browse - Let customers know what you have to offer
Search - For customers who know what they're looking for

Success stories


Australia's largest hobby store. They pride themselves on providing the best customer experience by making SKU Tree a core part of their business.

Hamish McRitchie - Co-Founder

"SKU Tree sets us apart from other stores & has been at the core of our success"

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Get in touch

Let's discuss how we can accelerate your eCommerce growth.

Meet the team


Andrew
ANDREW
Managing Director
Hamish
HAMISH
Head Customer Success
Lachlan
LACHLAN
Head Customer Growth
Angus
ANGUS
Head of Product